Client: skindinavia

Through the power of Influencer Marketing, this client wanted an emphasis on content creation and brand awareness while also tapping into the macro & micro-influencer network in the fashion & beauty niches. After assessing their goals, I created a campaign that was carried out month-to-month with various deliverables.

By the end of the campaign, the client was pleased to have received numerous pieces of photo & video content to use on their platforms, authentic reviews on their product, and a broadened reach to hundreds of thousands of potential customers. The results below are from one of our 3-month campaigns.

services performed:

custom influencer marketing campaign
  • 3-month campaign

  • 19 Total Influencers On-boarded

  • Target Influencers: Lifestyle, Fashion, & Beauty Influencers from 5-25k followers

  • Deliverables: 1 video + 1 story with a "swipe up" + photo content

the details

  • 37,540 ESTIMATED REACH

  • 32 PIECES OF PHOTO + VIDEO CONTENT

  • 125,129 COMBINED AUDIENCE

  • $9,152 TOTAL EMV

    • EMV: Earned Media Value, estimated the value of the media/content created.

  • The client reached new audiences, broadened their awareness of their brand, and received authentic content in video & photo form that they had permission to use across their platforms.

the results

let’s create a campaign!

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Social Media Management Case Study